How to Monetize on Facebook in 2025

Facebook is no longer just a platform for connecting with friends or sharing photos. In 2025, it has become one of the most powerful platforms for creators to earn money online. With billions of users worldwide, Facebook offers multiple monetization options that can turn your content into a reliable income stream—whether you are a video creator, influencer, or business owner.

In this guide, I’ll walk you step by step through the process of enabling monetization on Facebook, the eligibility requirements, payment setup, and practical tips to maximize your earnings.

So even if you are new to Facebook monetization, you’ll be able to follow along and get started.

Step 1: Enable Professional Mode

The very first step to earning money on Facebook is turning on Professional Mode for your personal profile. This unlocks access to insights, creator tools, and eventually monetization features.

How to activate Professional Mode:

1. Go to your personal Facebook profile.
2. Tap the three dots (…) under your profile picture.
3. Select “Turn on Professional Mode”.
4. Confirm by clicking “Turn On”.

Once activated, you’ll gain access to:

• Analytics/Insights: Track performance such as views, followers, and engagement.
• Monetization Tab: This will appear when you meet eligibility requirements.

⚠️ Note: Some accounts may not see the option to enable Professional Mode if they have low engagement or past policy violations.

Step 2: Check Monetization Eligibility

After enabling Professional Mode, you need to verify whether your account meets Facebook’s monetization standards.

To do this:

• Go to your Professional Dashboard.
• Look for the Monetization section to see your eligibility status.

Basic requirements include:

• 10,000+ followers.
• 60,000 minutes of video watch time in the last 60 days.
• Content compliance: Your posts must follow Facebook’s Community Standards and copyright rules.

Step 3: Apply for Monetization

Once eligible, Facebook will give you the option to apply for monetization.

Here’s how the process works:

1. Go to your Monetization tab in the Professional Dashboard.
2. Click Apply or Set Up.
3. Complete the following steps:
   • Identity Verification: Upload a valid ID (Passport, National ID, or Driver’s License).
   • Agree to Facebook’s Monetization Terms and Conditions.

Step 4: Set Up Payment Method

This step is crucial—if you don’t set up payment correctly, Facebook cannot send you your earnings.

Payment Setup Requirements:

1. Personal Information:
   • Full legal name
   • Date of birth
   • Current address
2. Tax Information:
   • Vietnam: Personal Tax ID
   • United States:
     • Social Security Number (SSN) if you are a U.S. citizen.
     • If you don’t have an SSN, apply for an ITIN (Individual Taxpayer Identification Number) using IRS Form W-7.
   • South Korea: 주민등록번호 (RRN), business tax number, or Alien Registration Number.
   • Other countries: Check your local tax authority requirements.
3. Bank Account Details:
   • Bank name
   • SWIFT code (for international transfers)
   • Account number and routing number (for U.S. banks)

💡 Pro Tip: Make sure your Facebook name, tax documents, and bank account name match exactly. Otherwise, payments may fail.

Step 5: Receive Your Earnings

Facebook processes and sends payments every month, usually between the 21st–22nd.

• If you chose a bank account, money is transferred directly.
• If you selected PayPal, funds are sent to your verified PayPal email.

💡 Important: If tax details are missing or incorrect, Facebook will withhold payments.

Payment Methods by Country

🇺🇸 United States

• Requires SSN or ITIN.
• Must connect a U.S. bank account (Routing Number + Account Number).

🇰🇷 South Korea

• Requires personal or business tax number.
• Must add Korean bank account with SWIFT code.

🇻🇳 Vietnam

• Must have Personal Tax ID.
• Bank account in Vietnam with SWIFT code is required.

🌍 Global (Other Countries)

• In some regions, Facebook supports PayPal payments.
• The PayPal account must be verified and match your legal name.

Things to Know About Facebook Monetization

Many creators think that views or likes directly equal money. That’s not always true. Here are some real-world insights:

• A video with 1 million views might earn nothing if ads aren’t shown.
• A short story or reel with fewer views may still generate income.
• Sometimes, even a photo post with thousands of impressions can earn money.

The key is whether Facebook decides to place ads on your content.

Tips to Increase Your Facebook Earnings

1. Post consistently – Create content daily or weekly.
2. Focus on engagement – Comments and shares matter more than likes.
3. Avoid copyright issues – Use original content only.
4. Use multiple formats – Try reels, stories, live streams, and images.
5. Target international audiences – Ads pay more in U.S., Canada, and Europe compared to other regions.

Common Problems and Solutions

• Problem: “My account is eligible but I can’t apply.”
  • Solution: Check for past policy violations and wait until Facebook unlocks monetization.
• Problem: “I submitted tax info but payments failed.”
  • Solution: Ensure your bank account name matches exactly with your Facebook profile.
• Problem: “I don’t have SSN or Tax ID.”
  • Solution: Apply for ITIN (U.S.) or register for a Personal Tax ID in your country.

Final Thoughts

Earning money from Facebook in 2025 is a real opportunity if you follow the right steps. To summarize:

1. Enable Professional Mode.
2. Meet monetization requirements.
3. Apply and verify your account.
4. Set up tax and payment details.
5. Create consistent, high-quality, policy-compliant content.

Once you’ve set everything up, payments will flow automatically into your bank account or PayPal each month.

🚀 Start creating valuable content today, and you could turn Facebook into your next source of passive income.