Top 10 Reasons Google AdSense Rejects Your Website (And How to Fix Them)
If you’re planning to monetize your blog or niche site with Google AdSense, you might think getting approved is just a click away.
But the reality? Many beginners get that frustrating “We’re unable to approve your site at this time” email.
The good news? Most AdSense rejections happen for the same avoidable reasons — and once you fix them, you have a strong chance to get approved.
Here’s an updated, practical guide from SinhMMO.com: 10 common reasons your site gets rejected and how to fix each one for a clean, sustainable approval.
✅ 1️⃣ Thin or Low-Value Content
Problem:
Sites with only 3–5 short posts, spun or duplicated content, or AI-generated text with zero value rarely pass AdSense review.
Fix:
Write at least 15–20 original posts, each 800–1,500 words. Add unique value: tutorials, personal experience, photos, screenshots. Google wants real authors, not copy-paste farms.
✅ 2️⃣ No Essential Pages
Problem:
Missing must-have pages: About, Contact, Privacy Policy, and Terms of Service. Google sees this as unprofessional or even suspicious.
Fix:
Create these pages:
- About: Who you are, what your site is about.
- Contact: Simple form or email address.
- Privacy Policy: Basic statement about data and cookies.
- Terms of Service: Short usage rules if needed.
✅ 3️⃣ Copyright or Restricted Content
Problem:
Hosting illegal downloads, adult content, pirated software, or gambling tips = instant rejection.
Fix:
Remove any content that violates AdSense content policies. Focus on clean, evergreen, legal topics: how-to guides, reviews, tips, lists.
✅ 4️⃣ Poor Site Design or Broken Layout
Problem:
A messy theme, broken menus, unreadable fonts, or non-responsive design on mobile.
Fix:
Use a clean, mobile-friendly theme. Popular picks: GeneratePress, Astra, Kadence.
Check all pages for broken links, missing images, 404s.
✅ 5️⃣ Site Not Indexed by Google
Problem:
If Google can’t crawl your site, it won’t approve it.
Fix:
- Submit your sitemap in Google Search Console (GSC).
- Use
site:yourdomain.com
to see what’s indexed. - Internal link your posts well to help Google crawl deeper.
✅ 6️⃣ No Real Traffic or Engagement
Problem:
Brand-new sites with zero visitors look suspicious. Google wants signs of real users.
Fix:
Share your posts on Facebook, Reddit, Telegram, Pinterest. Do light SEO to get organic visits. Don’t buy fake bot traffic — that’s a ban risk.
✅ 7️⃣ Using Other Ad Networks Poorly
Problem:
Stacking pop-ups, misleading ads, or heavy third-party banners can conflict with AdSense.
Fix:
Remove other ad networks when applying. Keep your site clean — Google will handle the ads later.
✅ 8️⃣ Too Personal, Not Monetizable
Problem:
A pure diary or personal life updates don’t attract advertisers.
Fix:
Turn your site into a niche resource:
- Solve problems.
- Answer search intent.
- Add comparison posts, product reviews, lists.
✅ 9️⃣ Bad Domain or Slow Hosting
Problem:
Free subdomains (.tk, .ml) or poor shared hosting that goes down often.
Fix:
Buy a .com or .net domain. Use a reputable host (SiteGround, HawkHost, Hostinger). Fast load = higher chance of approval.
✅ 🔟 Spammy Layout or Excessive Ads
Problem:
Sites stuffed with pop-ups, forced clicks, or too many affiliate links before having real content.
Fix:
Focus on valuable content first. Keep affiliate links balanced. Don’t add intrusive pop-ups that cover content.
🎯 Bonus Tips: How to Increase Approval Chances
✔ Write naturally, not just for keywords.
✔ Use internal links to connect articles.
✔ Add helpful visuals: infographics, screenshots, YouTube embeds.
✔ Keep site load time under 3 seconds.
✔ Always use HTTPS — no one trusts HTTP sites in 2025!
✅ Final Checklist Before You Apply
Before clicking “Apply” in AdSense, confirm you have:
✅ 15+ unique posts (800+ words each)
✅ About, Contact, Privacy, Terms pages
✅ Fast, mobile-friendly theme
✅ Sitemap in Google Search Console
✅ Real visitors, no fake bots
✅ Clean, legal content with no policy violations
🎉 Conclusion
Getting approved by AdSense isn’t rocket science — but it’s not magic either. It comes down to clear structure, real content, clean design, and good user experience.
If you’ve been rejected once, don’t panic — fix the reasons above, build real content, wait a week, and re-apply.
SinhMMO.com is here to help you turn your site into a real online income asset — not just for today, but for years to come.